First Down: Reggie Bush is thinking like a king

Evidently ex-bed buddy Kim Kardashian’s reportedly steamy relationship with hip-hop mogul Kanye West is fueling Reggie Bush.

The fleet-footed rusher, who finished inside the RB top-15 in a breakout campaign with the Fins last year, is setting a lofty, almost laughable goal for the 2012 season: Winning the NFL rushing title.